Private equity firm Rise Point Capital backs running retailer Run2Day as new CEO Robbert Cornelissen takes helm amid expanding Dutch running market
Nov 13, 10:34am
Rise Point Capital has recently acquired Dutch running retailer Run2Day, marking a significant new chapter for the nearly 30-year-old brand. As part of this transition, Robbert Cornelissen has been appointed as the new CEO and co-shareholder, taking the helm on October 1, 2025. The company, which operates 16 stores across the Netherlands through a mix of owned and franchised locations, is now focused on growth, digitalization, and enhancing the customer experience under Cornelissen’s leadership.
The investment aligns with Rise Point Capital’s strategy of supporting small to mid-sized companies with strong market positions and clear growth potential. Run2Day is recognized as a leading brand in the Dutch running market, and the new leadership aims to further strengthen its “By Runners For Runners” ethos and expand its retail network and community engagement.
Would you like more details on the strategic plans for Run2Day or Rise Point Capital’s investment approach?
Nov 13, 10:34am
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